When MD Sitzes started The Family Circle in 2025, the goal was to leave the communications profession. Now, they are accepting clients instead.
For over 15 years I’ve worked for organizational leadership teams in mission-driven, social good environments. My expertise lies within policy and advocacy communications for social justice agencies—agencies that organize on the frontline of social justice movements, from the statehouse to the streets. When I launched TFC two years ago, my intention was to break up with comms strategy for a while.
But now is not the time to retreat from communications that carry the bold flavors of advocacy.
If you’ve read our founding story, then you’ve learned a bit about our inspiration, and how we view our roots to justice as interconnected. Communication strategy and family-building support are both about telling your story with clarity and confidence. Whether you are an aspiring family, a professional seeking what your CLE or CEU course can’t offer, or a new business or agency that wants to build a narrative identity from the ground up.
What’s New:
- Strategy & narrative: organizational tone, annual theme building, design, internal/external comms alignment
- Right now: rapid response, press relations, collaboration with PR
- Campaigns: development, advocacy, and client building strategies
- Voice & Writing: Newsletter, op-eds, ghostwriting, coaching on public voice
- Building capacity: staff training, culture and coalition building, AI policy and bylaw auditing
- Advocacy: social advocacy messaging, LGBTQIA+ family and rights specialization
- Platforms: management, facilitation, training, and recommendations
If you’re a new business or agency looking to create a robust communications strategy, please reach out to us using this inquiry form. We work remotely, or in-person. Based in Sacramento county, willing to travel. Inquiries are reviewed on a rolling basis and accepted based on alignment and availability. Submit an Inquiry to learn more.
